How to Speak Sales

Is your sales pitch clear? Or is it dampened by over explaining? What is the best way to communicate to your current and prospective customers? The Language of Benefits When talking about your company, there is a language that you use internally and a language that...

E-Signed, Yours Truly

The email signature. That consistent piece of information that trails behind every single message you send out of your inbox. What should you do with that little gem that your clients, your prospective customers, and your vendors see all of the time? Here are a few...

Want to Buy Facebook Fans? Bad Idea

It seems that there are a lot of business owners who think that social media is just a popularity contest and that the person with the most likes, fans, and followers wins. Unfortunately, that is not true when it comes to your online marketing and Google is getting...

How to Promote Your Landing Page

You’ve thought of a great offer, we helped you create a wonderful design, and now your landing page is ready to go. But how do you know that people are viewing it? It’s one thing to launch a landing page, it’s another to actually drive traffic to it....