These days, everyone has a mobile device that connects to the web. Whether it’s a smartphone or a tablet, people are going mobile to compare prices, check reviews, and search for the right businesses. How can your business take advantage of these trends? By having a mobile website. Here are 5 reasons you should have a mobile website.
1. Screen size
Look at your phone and then your computer screen. It’s pretty obvious that your computer screen is much larger than the screen on your phone. If you don’t have a mobile website, the entire website that you see on a computer screen will be scaled down to fit the screen of your phone. That makes things teeny tiny and difficult to read.
2. Contact forms
All good websites have a contact form for visitors. Think of all the times you’ve filled out 5 to 7 fields of a contact form on your computer. Now imagine having to do all of that on your mobile phone. A mobile website should have a contact form that is easier to fill out because it will make the contact fields bigger and easier to click on.
3. Flash
Who has gone to a flash website on their phone and gotten the annoying “Sorry but not supported on your phone” message? I definitely have. It’s frustrating to check out a website only to discover that you are unable to read the content. Even though flash can add cool animations to your website, it is much more important for customers to be able to read your content.
4. Load time
When you pull up a website on your mobile phone that has not been optimized for mobile, the large homepage takes longer to download. This doesn’t happen on a larger computer screen where internet speeds are usually pretty fast, but on a mobile device it’s a different story. Loading a full website onto a phone takes more time and uses up more data. A mobile website uses smaller images that are half the size of the originals, saving the users a lot of time and frustration.
5. Google search rank
When it comes to ranking your website in searches, Google looks at many different things. Things like, is the content relevant, has the website been updated, and of course, is it usable by mobile visitors. Google will rank websites with mobile versions higher in mobile searches, which means that with 63% of adult cell phone owners using their phone to go online, you better make sure your website shows up.
Do you have a mobile website? If not, then what are you waiting for! Contact Orbit today for an affordable mobile website.