The Genius Simple Blog
Categories: Branding | Getting the Word Out | Putting Your Web to Work | Training Your Sales People | Videography | Law Firms | Office Products | Higher Education
How to Speak Sales
Is your sales pitch clear? Or is it dampened by over explaining? What is the best way to communicate to your current and prospective customers? The Language of Benefits When talking about your company, there is a language that you use internally and a language that...
E-Signed, Yours Truly
The email signature. That consistent piece of information that trails behind every single message you send out of your inbox. What should you do with that little gem that your clients, your prospective customers, and your vendors see all of the time? Here are a few...
Want to Buy Facebook Fans? Bad Idea
It seems that there are a lot of business owners who think that social media is just a popularity contest and that the person with the most likes, fans, and followers wins. Unfortunately, that is not true when it comes to your online marketing and Google is getting...
How to Promote Your Landing Page
You've thought of a great offer, we helped you create a wonderful design, and now your landing page is ready to go. But how do you know that people are viewing it? It's one thing to launch a landing page, it's another to actually drive traffic to it. Unfortunately,...
New! Orbit Website Health Program
With new software being developed every day, updates are important to protect your website from hackers and malicious code. It may seem easy to login to your WordPress Dashboard and hit the "update now" button whenever it appears, but the truth is that sometimes...
5 Reasons You Should Outsource Your Marketing
How effective is your online marketing strategy? A good strategy takes up a great amount of time and resources, things a small business owner doesn't have extra of. A blog post can take hours to research and write, and how do you find the time to update your social...
Check the Health of Your Website
As a business owner, you want to make sure that all of your employees are happy and healthy because they are the key to your company's success. You also want to make sure that all of your equipment is up-to-date so that they can efficiently do their job. But what...
Smart Landing Pages Collect Leads
Landing pages are created with a single purpose - to convert visitors into leads. At Orbit, we believe that landing pages are a great tool for businesses to generate leads and we even help create them. But how do you create a landing page that will actually work?...
What Exactly is a Landing Page?
You've heard the buzz and now you're wondering if you should take a jump into the world of landing pages. But what exactly are they and what do they do? Most importantly, what can they do for your business? To start at the beginning, a landing page is a web page that...