by Orbit Design | Sep 14, 2017 | Getting the Word Out, Higher Education
It’s a question every content marketer asks themselves on a daily basis: how do we gain more followers and enhance engagement on Facebook? Let’s start with the basics: an engaged following means that you have an audience that trusts you and likes you. Having an...
by Orbit Design | Aug 18, 2017 | Getting the Word Out, Videography
Linkedin may be arriving fashionably late to the video party, but we’re excited to have them! If a picture is worth a thousand words, you can only imagine how valuable a video is to your business. In recent social media news, LinkedIn has announced that they will soon...
by Orbit Design | Jun 27, 2017 | Getting the Word Out, Office Products
Businesses have transformed their workspaces from walls covered in huge cork boards with just about a billion ripped magazine pages and inspirational visuals, white boards drowning in scribbled notes, overflowing organizational cabinets, to the single online...
by Conor Cleary | Jun 20, 2017 | Getting the Word Out, Videography
Blogging vs. Vlogging I’ll be the first to admit I’m not overly fond of the term “vlog”. It seems like a lazy way to make a distinction between two forms of the same media; and since the word blog is an abbreviation of the word weblog, it could just as easily refer to...
by Orbit Design | Apr 19, 2017 | Getting the Word Out
Liking. Tweeting. Instagramming. If you had used these words 10 years ago, people would’ve probably tried to have you committed. Since the invention of social media, these words have become a part of the American lexicon. And Facebook is the kingpin. With over 2...
by Orbit Design | Mar 6, 2017 | Getting the Word Out
We recently wrapped up our quarterly analytics and content planning meetings with our Marketing Machine clients, and it has me thinking… do we really understand how content and analytics are connected? Of course, we know that all strategy should be based off the...