The Genius Simple Blog
Categories: Branding | Getting the Word Out | Putting Your Web to Work | Training Your Sales People | Videography | Law Firms | Office Products | Higher Education
Optimize Your Social Media
Paid advertisements on social media channels can be very useful for your marketing strategy. Throughout this article we will refer to paid advertisements as paid content and we will refer to free content generated by you without any sort of boosting as organic...
YouTube vs. Vimeo
YouTube and Vimeo have established their positions as the top video hosting platforms. Each offers their own unique services that have left the business world largely undecided on which platform to side with. There are benefits and downsides to both, and ultimately...
Follow Like Share – Never Miss Out
Top five reasons you should follow, like & share all things Orbit Design starting right now: 1. Expertise: You want to follow the experts right? Well, we are veterans and boast over 32 years in the branding design biz. Boom. 2. Mental Stimulation: Yes, we are...
Short Business Video Series – IQ Total Source
Our series of short videos for IQ Total Source highlights the many unique services of the online office supply company. The seven fast paced and exciting videos are mainly meant to be used in sales pitches. They are intended to peak interests and allow for details to...
How to Prevent Writers Block
Writer's block...the nemesis of marketers everywhere. Some days the words just flow and we are on top of the world, others it feels like we'll never see the light. Who knows why the creative juices aren't flowing? Lack of sleep? Stress? Or maybe your topic just isn't...
Top 5 Reasons You Need To Be “Responsive” About Your Website
The term Responsive Website Design (RWD) has been thrown around now for a few years - and it simply means that a website "responds" to the users display device - be it a 24" desktop display or a 4" phone. With the mobile market-share getting larger each day, the...
Breaking and Ignoring the 4th Wall: What’s the Difference?
The fourth wall is a term for the imaginary wall that exists between stage and audience. It originated in theater, but applies just as well to the screen/camera in film and video. The fourth wall is a term designed for use in fiction and in this context it can...
Top 10 Ways To Grow Your Email List – And Why You Should Start Building Today
After you wake up what is one of the first things you do in the morning? Statistics tell us the majority of our reader’s responses will be “check my email.” According to Hubspot, 75% of marketers say that they are using more email than they were three years ago. Not...
12 Steps to Optimizing a Blog
Blogging has multiple benefits for a variety of companies. Blogs increase your site’s SEO, start a conversation with your current and potential customers, and support your overall brand. Blogs cannot reach their full potential unless they are being read! Optimizing...