How to Speak Sales

Is your sales pitch clear? Or is it dampened by over explaining? What is the best way to communicate to your current and prospective customers? The Language of Benefits When talking about your company, there is a language that you use internally and a language that...

Listen to Your Crowd

When you listen to your crowd, you make a connection; you have an understanding of one another and join in a symbiotic relationship that benefits both parties. In a recent article about the Detroit Symphony Orchestra, I was reminded of the golden rule of marketing and...

Welcome to the SALT 7 Sales Training

The SALT 7 Training is coming up quickly – March 5th  through 7th in Golden, CO – and though I have conducted hundreds of workshops over the years, I wanted you to know that I am especially looking forward to this SALT 7 Sales Training and working with you. The...