Short Business Video Series – IQ Total Source

by | May 19, 2016 | Branding, Getting the Word Out, Putting Your Web to Work

Our series of short videos for IQ Total Source highlights the many unique services of the online office supply company. The seven fast paced and exciting videos are mainly meant to be used in sales pitches. They are intended to peak interests and allow for details to be elaborated on by a company representative. A series of quick, subject specific videos can be invaluable tools for sales people and act as an excellent online representation of your company’s identity.

When put into the hands of your sales team, short specific videos can provide a distinct advantage. These videos can break up the monotony of a sales pitch and give the customer a visual representation of the topic at hand. They could be the flare your sales team needs to separate from the pack. They can also stand alone and attract customers via your website or on video sharing sites such as YouTube and Vimeo.

A coherent series of short videos allows your customer the freedom to discover the essentials of your business at their own pace and in their own way. The last thing a potential customer wants from a video is an information dump. Nobody wants to sit through information that doesn’t apply to them, nor do they want to skip through a long video to try and find their desired subject matter. It is important to use videos to salt people’s interests and keep them wanting more.

The short video series allows for the ability to convey wide ranging information without scaring potential customers away. You will be able to use these types of video in several different settings. Convey only the messages your customers want to hear. If you can offer a wide range of services and don’t want to bog down your potential customers with information they don’t need, a series of specific and succinct videos may be perfect for you.

Check out more IQ Total Source videos created by Orbit Design Here: https://www.youtube.com/channel/UCEw17W9hbsd-mSmQcb1DOkw

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